Introduction to e-Commerce - Objectives

    Teaching  Anastasios A. Economides
 
 
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Website:    Computer Networks & Telematics Applications Lab
    Lab Teaching

  

     

Objective

Introduction to E-Commerce (Definitions, Principles, Framework and Content, Benefits and Limitations), Business Plans, E-Commerce Models, E-Market Places (Structure, Mechanisms, Types), Intermediation, E-Catalogs, E-Auctions, E-Bargaining, E-Markets.

E-Retailing, Business to Consumer (2C) E-Commerce, E-Retailing Business Models, E-Tourism, E-Banking, E-Recruiting, E-Insurance, E-Entertainment, E-Publishing etc. Consumer Behavior, E-Market Research, E-Customer Relationship, E-Customer Service, Internet Marketing, E-Advertisement (Methods, Strategies, Agents). Business to Business (2) E-Commerce (Principles, Characteristics, Models), One-to-Many, Auctions, Agents in 2. Public Exchanges 2 and Portals.

E-Government (Models, Objectives, Framework, Guidelines, Budget, Interoperability, Standards, etc.), E-Learning, Knowledge Management, E-Libraries. Mobile Commerce, Pervasive and Ubiquitous Computing

     
 
     
 
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